Inked

Digital Branding Strategies Course

Inked is an all-inclusive social media platform for tattoo artists and tattoo enthusiasts.

UI Design

UX Design

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Project Overview

Inked is the company that I came up for our Digital Media Branding Strategies course. Our aim to be able to explore and learn the inter-relationship between branding and interactive media. To be able to make an effective pitch video, we have followed different branding strategies such as; Identifying the company, visualizing our brand and creating our company logo, doing an end-tag animation, planning our pitch video by script writing and recording and creating a minimum viable video.

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Company Overview

Inked is an all-inclusive social media platform for tattoo artists and tattoo enthusiasts. It is a place where they can showcase their work, promote their business and collaborate with their co-tattoo artists. Inked is not just for artist but also for tattoo lovers. This place is where they can look for inspirations, search for the nearest tattoo artist in their area and most of all, they can book an appointment using the app.

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Inked Studio provides tattoo artists and tattoo enthusiasts with the best social media platform more than any other content sharing platforms. We do this by providing a specific medium where they can share their creations, promote their businesses, acquire clients and get inspiration from others.

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Logo

Clean | Modern | Bold | Superior

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I wanted to emphasize the main tool when tattooing which is the pen and ink. I incorporated it in the "I" so when people see the logo, they'll understand the concept of tattoo in the word "Inked". To make a contrast, I used 2 color-way and make sure that the logo is still clear and visible when scaling.

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